Chapter 530: The Prototype of a Luxury Empire (Part 2)

Chapter 530: Chapter 289: The Prototype of a Luxury Empire (Part 2)

Even if Qi Sheng wanted to, he couldn’t have come up with that much capital on his own.

Tiffany’s market capitalization was higher than Prada’s, if anything.

As the bidding continued, the LVMH Group would have likely raised its acquisition price even further.

But with the system making a move, the execution was naturally swift, precise, and ruthless.

Just as the LVMH Group was still trying to haggle with Tiffany’s board of directors…

Misha Holdings, the company that had previously acquired the Prada Group, struck again, completing a full buyout of Tiffany for 16 billion US dollars.

Misha Holdings had once again entered the line of sight of the entire fashion world in Europe and America.

And each time, it caused a bigger sensation than the last.

The previous acquisition of the Prada Group had already drawn considerable attention to it.

But snatching a prize right from under the LVMH Group’s nose was a vicious slap in the face to France’s richest man, Bernard Arnault.

Qi Sheng had chosen the name Misha for a specific reason.

As it happened, *Thirty Years Old*, the show Gu Pan was starring in, was about to air.

When it did, plenty of viewers would surely notice the connection.

The “Misha” from the TV series actually had a real-world counterpart.

He could use the hit show as a convenient advertisement for the Misha Group.

Before the show aired, Qi Sheng planned to have Zhang Xiaobo rush production.

He wanted to replace every jewelry brand featured in the show with Tiffany.

Reshooting those scenes wouldn’t take much effort anyway.

The production team and the lead actress, Jiang Shuying, were all his own employees.

Perhaps with the help of this hit show, Tiffany could become a massive success in China.

After all, every woman dreams of Tiffany.

…

「Paris, France.」

A short, thin old man furiously swept every document and ornament from his desk onto the floor.

“Damn it! Send someone to investigate this Misha immediately! I want to know who the hell is behind it!”

Old Arnault’s fury made the secretary standing beside him tremble in fear.

As the “Sect Leader” of the luxury goods empire, Old Arnault had always been invincible.

Dior, Bvlgari, Fendi, Givenchy…

These brands, each with its own unique standing in the luxury world, had all become his trophies, annexed one by one.

He had been absolutely determined to acquire Tiffany.

The earlier haggling had been more of a strategy to wear down the patience of Tiffany’s shareholders.

He was trying to force them to sell their shares at a relatively reasonable price.

But he never dreamed that a company would appear out of nowhere, daring to compete with the Arnault family for the prize.

Ever since Misha acquired the Prada Group, Old Arnault had been keeping an eye on this mysterious conglomerate that had suddenly appeared.

But after the Prada Group acquisition, the other party remained quiet for a long time, causing him to lower his guard.

And that single lapse in vigilance cost him Tiffany.

His burning rage made him wish he could burn the Misha Group to the ground.

Misha’s two acquisitions had mobilized a staggering 31 billion US dollars.

Old Arnault racked his brain but couldn’t begin to guess what kind of powerful figure was behind Misha.

However, judging from the management changes at the Prada Group, it wasn’t hard to deduce that the other party was definitely from the Chinese market—the very market his own group relied on most.

This was what worried Old Arnault the most.

As foreign players, they could very well be squeezed out of the Chinese market by this local competitor.

Now holding both Prada and Tiffany, the Misha Group had earned the right to be taken seriously by him.

But since the system had handled the operation, it would be a feat if they could uncover even the slightest clue.

Other than the announcement of the Misha Group’s official establishment and Shen Wan’s promotion to Group CEO…

The new CEOs of Prada and Tiffany were both required to report to Shen Wan.

Misha made no other moves.

But the greater the calm, the more unimaginable power it concealed.

Who was to say Misha wouldn’t become the next LVMH Group?

…

Regardless of what the European fashion world was saying about him and Misha…

Qi Sheng methodically began placing his own loyal talent into Tiffany’s management ranks.

For the crucial CEO position, Qi Sheng synthesized a Grandmaster Level Talent Recruitment Card.

Yu Yong. 35 years old, a graduate of Harvard Business School.

He had held major executive positions at several Fortune 500 companies.

As a Grandmaster Level talent, according to the system’s evaluation, he was just a notch below Shen Wan, who was a Perfect Level talent.

With Yu Yong at the helm of Tiffany, both Qi Sheng and Shen Wan could rest easy.

In addition to Yu Yong, the vice presidents overseeing the two most critical departments—finance and human resources—were also Qi Sheng’s trusted people.

Huang Weiming was appointed Tiffany’s Chief Financial Officer.

Lü Hong was appointed Tiffany’s Senior Vice President of Human Resources.

Qi Sheng never made a deal that lost him money, so of course he wouldn’t waste his Talent Recruitment Cards for nothing.

Tiffany wasn’t short on cash, and its profitability was already quite good.

Just by using the Talent Recruitment Cards, he had already recouped a tidy billion.

It wasn’t just those three. The presidential positions at Tiffany and Prada in other regions were also successively filled by people of Asian descent.

Qi Sheng didn’t waste his high-level cards on these regional president positions.

Expert Level talents were more than sufficient for these roles.

This major overhaul at Tiffany was, of course, noticed by the fashion world in Europe and America.

The turncoats within Tiffany that the LVMH Group had previously bribed were all purged during this major overhaul.

No matter how furious Old Arnault was, he couldn’t change the fact that Tiffany was now completely out of his reach.

…

As for Jiang Shuying, who had been called away from home at short notice for a reshoot…

…the surprise Qi Sheng had for her was beyond anything she could have expected.

The role of brand ambassador for Tiffany had just been dropped right into her lap.

An opportunity like this was exceptionally valuable for her.

In the future, when attending events, she could leverage her status as a brand ambassador to borrow jewelry from Tiffany.