Rebirth 1991: Keep the Fame, I'll Take the Royalties
Chapter 148: The Wardrobe Extortion
The Wardrobe Extortion
Mid-August 1993. The first week of principal photography for Se7en had transformed Sovereign Studios into an active war zone. Cables snaked across the scorching asphalt like thick black veins, P.A.s sprinted between soundstages carrying lukewarm coffees, and the air was thick with the high-stakes, palpable tension of a David Fincher set.
Inside the wardrobe department—a cramped, un-air-conditioned trailer parked near the edge of the lot—the atmosphere was significantly more tragic.
Michael Kaplan, the film’s lead costume designer, was currently standing in front of a meager rack of generic, ill-fitting suits, rubbing his temples as if trying to massage away a migraine.
"Paul," Kaplan sighed, looking at Elias’s executive assistant with profound exhaustion. "I am trying to dress Brad Pitt and Morgan Freeman. Do you understand what that means? Fincher wants twenty takes for every scene. We are shooting in artificial rain, blood, and urban grime. I cannot buy one suit per actor. I need six identical suits for Brad. I need six identical suits for Morgan. And I cannot buy them at a discount department store. They are playing detectives, not substitute teachers."
Paul Rudd stood by the doorway, wearing his Anti-Awkwardness Sunglasses indoors, aggressively clicking a ballpoint pen. He was sweating right through his flannel shirt.
"Michael, I deeply respect your artistic vision," Paul whimpered, his voice cracking into a panicked falsetto. "But I just balanced the production ledger. We have three hundred and ninety-eight thousand dollars left in the entire world. Elias spent our safety net buying an original Nine Inch Nails track to humiliate a studio executive! If we buy twelve designer suits at retail price, we won’t be able to afford the catering on Friday. We will literally be feeding Brad Pitt saltine crackers and tap water!"
Elias van Kempen sat gracefully on a vintage steamer trunk in the corner of the trailer. He wore a perfectly tailored charcoal vest over a white shirt, his sleeves rolled up, looking utterly untouched by the suffocating heat or the impending financial doom.
"Panicking is a poor substitute for operational strategy, Paul," Elias murmured, his baritone voice a smooth, cooling balm that nonetheless carried lethal authority. "We will not feed Brad Pitt saltine crackers. And we certainly will not pay retail prices for fabric."
"Then what are we going to do?!" Paul shrieked. "Sew them ourselves?! Should I call my mother and ask if she still has her sewing machine?!"
"We are going to do what Sovereign Media always does," Elias smiled, a dark, utterly shameless smirk curving his lips. "We are going to find someone desperate enough to give them to us for free."
Before Paul could question the sanity of that statement, the door to the wardrobe trailer opened.
A man stepped inside, instantly altering the scent of the room from stale sweat to bergamot and expensive Italian leather. He was in his late thirties, wearing a bespoke, double-breasted navy suit that practically screamed Milan. His hair was slicked back, and he wore a pair of wire-rimmed sunglasses that he slowly lowered as he surveyed the pathetic rack of generic suits with absolute, undisguised disgust.
This was Alessandro. A senior marketing executive for Giorgio Armani.
In 1993, Armani was locked in a brutal, scorched-earth war with Versace for absolute dominance over Hollywood’s red carpets. Dressing an A-list star was no longer just about fashion; it was about global market share.
Alessandro didn’t look at Paul or Michael. His eyes locked directly onto Elias.
To Alessandro, Elias was not a movie producer. Elias was the apex-tier supermodel who had single-handedly hijacked the Calvin Klein and LVMH campaigns. He was a runway mercenary.
"Elias," Alessandro greeted, his Italian accent thick and dripping with arrogant familiarity. "Your agency in New York said you were playing ’movie mogul’ in Los Angeles. I had to see it for myself. This..." He gestured vaguely at the cramped, dusty trailer. "...is quite the downgrade from the Paris runways, no?"
"The runways offer applause, Alessandro. I prefer equity," Elias replied smoothly, not standing up. "To what do I owe the pleasure of Armani infiltrating my lot?"
Alessandro chuckled, stepping further into the trailer. "You have been ignoring our calls, Elias. We want to shoot a fall editorial with you. But more importantly, I am here because of the company you are currently keeping."
The executive leaned against a costume rack, crossing his arms, looking like a wolf observing a flock of sheep.
"Brad Pitt," Alessandro stated, his eyes gleaming with corporate greed. "He is the golden boy. He is raw, American masculinity. But his fashion sense is... tragic. He wears torn jeans to premieres. Armani wants to elevate him. We want him in our suits. Since you are allegedly ’producing’ this little indie project of his, I want you to facilitate a meeting. Introduce me to Brad, let me dress him for the premiere, and I will make sure your modeling rate for our next campaign reflects your... helpfulness."
Paul Rudd gasped quietly. The executive was offering a bribe. He was completely dismissing the movie and using Elias as a high-end gigolo to get to Brad Pitt.
Elias did not get angry. He didn’t defend the artistic merit of his film. His sociopathic brain simply dissected Alessandro’s proposal, audited the man’s desperation, and instantly formulated a Win-Win Parasite that would bleed the Italian fashion house dry.
Elias stood up, moving with that slow, predatory grace that made even the confident Armani executive subtly straighten his posture.
"You want Brad Pitt to be an Armani ambassador," Elias murmured, walking slowly around Alessandro like a shark circling a wounded seal. "You want the global press to photograph him wearing your wool, cementing your dominance over Versace in the American market."
"Precisely," Alessandro smirked. "It is good for him, good for Armani, and good for your modeling career."
Elias stopped directly in front of the executive. He mentally engaged the digital loan shark, sacrificing his points to guarantee the psychological subjugation.
[SYSTEM SHOP ACCESSED.][ACTIVATING: TATAPAN PREDATOR ARISTOKRAT (ARISTOCRATIC PREDATOR GAZE)][COST: -10 CP][CURRENT BALANCE: 335 CP]
[CHA-CHING!]
Elias’s dark eyes turned into absolute voids of icy, old-money intimidation. The air in the cramped trailer suddenly felt impossibly heavy. He looked down at Alessandro not as a model looking at a client, but as a sovereign king looking at a tax collector.
"You are thinking too small, Alessandro," Elias dictated, his voice a mesmerizing, silken trap. "Why settle for a few paparazzi photos at a premiere when I can give you a two-hour commercial?"
Alessandro frowned, the condescension faltering. "What are you talking about?"
"This ’little indie project’ is a David Fincher film," Elias purred. "Brad Pitt plays a homicide detective. He is on screen for one hundred and twenty minutes. I am offering to dress him exclusively in Giorgio Armani for the entire duration of the film. Every close-up. Every action sequence. Every dramatic monologue. Brad Pitt, immortalized on celluloid, wearing your brand."
Alessandro’s eyes widened. As a marketing executive, the sheer ROI (Return on Investment) of that proposition hit him like a freight train. It wasn’t just a red carpet; it was permanent, global product placement.
"You would do that?" Alessandro asked, his greed completely overriding his arrogance. "You would put him in Armani?"
"I would," Elias smiled, a flawless, charming expression. "Under two conditions. First, you will immediately supply this wardrobe department with twenty bespoke, identical suits for Brad Pitt and Morgan Freeman, free of charge."
Alessandro waved his hand dismissively. "Done. Twenty suits is nothing. What is the second condition?"
Elias leaned in, dropping his voice into a chilling, irresistible whisper.
"You will pay Sovereign Media a Product Placement Fee of one hundred thousand dollars," Elias stated. "In physical, untraceable cash. Delivered to my office by sunset today."
The silence in the trailer was absolute.
Paul Rudd let out a strangled noise, slapping his hand over his mouth. Michael Kaplan, the costume designer, slowly backed away into the shadows.
Alessandro stared at Elias, his jaw dropping. "One hundred thousand dollars? Cash?! Are you out of your mind?! We are Giorgio Armani! We do not pay indie producers to wear our clothes! We give you the clothes for free, and you say thank you! I am not giving you a hundred grand!"
It was a rational refusal. Armani didn’t need to pay for placement; their brand was the currency.
But Elias had already anticipated the refusal. It was time for The Stick.
"It is a highly rational investment, Alessandro," Elias murmured, his expression turning terrifyingly cold. "But if you feel the price is too steep, I will gladly rescind the offer."
Elias turned to his costume designer. "Michael. Call the Hugo Boss showroom. Tell them we are dressing Brad Pitt and Morgan Freeman exclusively in their suits for free."
Alessandro sneered. "Fine. Put him in Hugo Boss. See if I care."
"Oh, you will care, Alessandro," Elias whispered, turning back to the executive, delivering the lethal, undeniable blow of the Fair Use loophole. "Because if Brad Pitt wears Hugo Boss... I will personally go to the Armani boutique on Rodeo Drive. I will legally purchase two off-the-rack Giorgio Armani suits with my own money. And I will use them to dress our film’s primary antagonist."
Alessandro froze. "The antagonist?"
"Yes. A serial killer named John Doe, played by Kevin Spacey," Elias dictated, his voice dripping with pure, cinematic malice. "He is a religious psychopath. In the third act of the film, he meticulously decapitates a pregnant woman, places her head in a cardboard box, and delivers it to Brad Pitt in the middle of a desert."
Elias stepped into Alessandro’s personal space, his aura suffocating the executive.
"Because I purchased the suits legally at retail, the ’Fair Use’ doctrine of United States copyright law allows me to feature them on camera without your brand’s permission," Elias explained, his tone clinical and utterly devastating. "I will make sure the Armani label is visible. I will make sure Kevin Spacey looks incredibly elegant while he commits the most gruesome, psychologically scarring murders in cinematic history."
Alessandro stopped breathing. A massive, highly visible sweatdrop materialized on his forehead, rolling rapidly down his cheek.
"When this film becomes a global phenomenon," Elias continued, twisting the knife with sheer PR terrorism, "the world will not associate Giorgio Armani with Brad Pitt’s rugged heroism. They will associate Giorgio Armani with a psychopath who cuts off women’s heads. Every time a Wall Street banker puts on an Armani suit, his wife will look at him and think of a bloody cardboard box."
"You... you can’t do that," Alessandro choked out, his voice trembling. He wasn’t afraid of Elias’s fists. He was staring down the barrel of a multi-million-dollar brand depreciation disaster. "Our lawyers..."
"Your lawyers cannot fight Fair Use," Elias smiled, a dark, victorious smirk. "It is a constitutional certainty."
Elias tilted his head, returning to the Win-Win Parasite.
"One hundred thousand dollars, Alessandro," Elias offered softly. "It is a microscopic fraction of your annual marketing budget. You pay the toll, you save your brand from a PR apocalypse, and you get Brad Pitt looking like a god in your navy wool for two hours. It is the greatest bargain you will ever strike."
Owen Wilson, who had been quietly eating an apple in the corner, nodded sagely. "He’s got you there, man. The chi of a serial killer in your suits? That’s terrible Feng Shui for your quarterly earnings. You should definitely pay the ransom."
Alessandro looked at Elias. He looked at the empty suit racks. His brain, wired for cutthroat corporate survival, rapidly ran the numbers.
The kid was an absolute, unredeemable monster. But his math was flawless. Paying a hundred grand from a discretionary slush fund was infinitely cheaper than hiring a crisis management firm to scrub the association of a serial killer from the Armani legacy.
"You are a parasite," Alessandro hissed, his face flushed with a mixture of fury and terrifying respect.
"I am a fiduciary, Alessandro," Elias corrected with a polite bow. "Do we have a deal?"
The Italian executive swallowed his pride. He reached into his bespoke jacket, pulling out a sleek mobile phone. "I will have my LA fixer bring the cash from the promotional discretionary fund. And I will have the suits messengered from the Beverly Hills showroom by noon."
"A highly rational decision," Elias praised smoothly.
An hour later, back in the refrigerated sanctuary of Elias’s acoustic-glass office, the transaction was completed.
A silver, heavy-duty Halliburton briefcase sat open on Elias’s desk. Inside lay one hundred thousand dollars in banded, crisp, untraceable hundred-dollar bills.
Paul Rudd was literally on his knees on the concrete floor, his arms wrapped around the legs of Elias’s desk, weeping tears of pure, unadulterated relief.
"We’re alive," Paul sobbed, his sunglasses askew. "We were ten minutes away from feeding Brad Pitt saltines, and you just magicked a hundred grand out of thin air by threatening an Italian fashion executive with a severed head. You are terrifying, Elias. You are broken inside. But I love you so much right now."
Elias ignored the emotional outburst, methodically closing his ledger.
Just as the ink dried on his mental balance sheet, the digital loan shark erupted in a glorious, deafening symphony of golden applause.
[CHA-CHING!][SYSTEM NOTIFICATION: THE COUTURE RANSOM EXECUTED WITH MAXIMUM BRAND TERRORISM!][EVALUATION: YOU X-RAYED A CORPORATE PR VULNERABILITY, WEAPONIZED THE FAIR USE DOCTRINE, AND HELD A MULTI-MILLION-DOLLAR BRAND HOSTAGE TO FUND YOUR WARDROBE DEPARTMENT. YOU ARE LITERALLY EXTORTING THE FASHION INDUSTRY TO PAY FOR YOUR INDIE MOVIE. THE SYSTEM IS CRYING TEARS OF PURE GOLD.][REWARD: +20 SHAMELESS POINTS (CP) DEPOSITED.]
Elias felt the warm surge of power, his CP balancing at 355 points.
More importantly, his liquid cash had surged back to a formidable $497,950.00. The bleeding had stopped. The empire was fully funded.
"Stand up, Paul," Elias commanded, his dark eyes gleaming with absolute victory. "Wipe your tears. We have a wardrobe to fit, and a masterpiece to shoot."
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